Preparing for the holiday season can be a major undertaking for businesses. Everything from marketing and sales to supply chain and inventory management must be closely monitored. With regards to marketing, some companies spend millions of dollars every year attempting to entice shoppers. But how do you know if your holiday campaigns are truly effective?Continue reading “Tips for Creating Successful Holiday & New Year Digital Marketing Campaigns”
Category Archives: Email Marketing
The Ins and Outs of Email Marketing in 2021
This article evaluates the primary benefits that email marketing provides to businesses in 2021 and reviews the types of emails that are commonly used to engage with customers, prospects, and subscribers today. Although many marketing professionals believe email is losing its value as a form of communication, 80% of Americans are still checking their email at least onceContinue reading “The Ins and Outs of Email Marketing in 2021”